Base is an all-in-one sales platform. With over 7,000 customers around the world, Base helps companies build a sales workflow that includes organizing customer information, tracking deals, and measuring performance analytics. They offer use-cases for over 8 different industries, including software.
The main features of Base's CRM include:
- Lead and opportunity scoring
- Customer management
- Mobile sales management with iOS and Android apps offering users full functionality
- Reporting and analytics
- Lead tracking
- Sales forecasting
In addition to the CRM, Base offers a product called Connect, which allows you to communicate with emails and calls, and Snap, which provides APIs and out-of-the-box integrations to connect with tools you already use.
Base also offers the following features that are particularly appealing to startups:
- Fully customized implementation
- 24/7 customer support
- A simple, intuitive, “consumer-grade” user interface that doesn't require special administrators
- A CRM Buyer's Kit with comprehensive information for a first-time CRM buyer
At $45/seat/month (billed annually) for a Starter plan, a startup can get Basic Sales Tracking and Customer Management. For more functionality, a team can upgrade to the Professional Plan, which offers the complete CRM and reporting and costs $95/seat/month (billed annually).
Startups looking to stick with the same CRM as they scale should know that Base CRM offers an Enterprise plan for $145/seat/month (billed annually). This gives a data-driven enterprise access to the core sales platform. Features include:
- Predictive sales intelligence
- Lead & deal scoring
- Products & price book
- Multiple sales pipelines
- Role-based permissions
Base CRM may be a good choice for startups who already have some established customers and incoming revenue each month. Even the lowest priced tier might be pricey for some startups. However, Base CRM offers users a good selection of baseline functions, considerable resources for first-time CRM users, and a lot of potential for more functionality as the company scales.
Perspectives on Base CRM
- No labels